Event tracking without analytics bloat

Lightweight SDKs that track what matters. No complex setup, no vendor lock-in.

What is event tracking?

Event tracking is how you capture user actions in your app. Every tap, click, and interaction becomes a data point you can analyze.

With Mostly Good Metrics, you track events with a simple SDK call:

MostlyGoodMetrics.track("button_clicked", [
  "button_id": "checkout",
  "screen": "cart"
])

That's it. The event is sent to your dashboard where it becomes part of your funnels, retention charts, and event explorer.

Example events

Track the events that matter to your product:

app_opened

User launches the app

signup_completed

User finishes registration

item_added_to_cart

User adds item to shopping cart

purchase_completed

User completes checkout

feature_used

User interacts with a feature

error_occurred

Something went wrong

Events become funnels and retention

Once you're tracking events, funnels and retention charts just work. No separate setup required.

Funnels

See where users drop off. Build custom funnels from any sequence of events.

Learn more about funnels

Retention

Understand who comes back. Cohort analysis shows user stickiness over time.

Learn more about retention

Start tracking events today

Drop in an SDK. Track events. See funnels and retention.